Inaccurate Website Information
Old website information is one of the most common signs of an outdated website. When you register a domain name and set up a website, you have to identify the information you want to be associated with the site.
You may start out with basic information such as your name, phone, street address, etc. Then, you can add your contact information and even some history about your company. But over time, this information can get lost.
You can probably find an old email or phone number if you have been in business for a while, so you don’t have to worry about that outdated information. However, if you haven’t updated your online presence in a long time, it’s possible that your new name, address, and other information weren’t included in your database.
If you really want to see if your information is up-to-date, you can check your Google Places page. This page gives you a snapshot of your company’s information for your website, its Facebook page, and Google+ page.
Every time you add a new page to your website, you have to update your website navigation. If you don’t keep it up to date, you can end up with many broken links. Links to pages that no longer exist can be frustrating to your customers and lead to a loss of website credibility.
A broken link on your website signifies that your site needs updating. If your site is overrun with broken links, it makes it look disreputable. It tells you that you don’t pay attention to detail or that you don’t update your site very often.
If you just created your new website and haven’t had time to update your site navigation, then you can use third-party site maps to help you out. These tools make it easy to create and update your site map, so you don’t have to worry about broken links.
Outdated Overall Website Design
Website design can get dated, too. Even if you have paid attention to the small details like spelling and broken links, your overall design might be outdated. This could mean that your website looks outdated or that the look and feel of your website is obsolete.
An outdated design is noticeable pretty quickly. If you look around your website and feel like you’ve seen it before, then it’s time to update your site design. If you can’t update your design, you might want to consider getting a new website.
Time for a Website Update
Even the best-designed site can look a little stale after years at the top. If your site is due for an update, consider taking a few moments to evaluate it for any of these signs that could use a refresh.
Let Stellified work on the best website design for your business. We are based in Staffordshire in the UK, and we specialise in web design and digital marketing. Let’s update your website today!